Pay-per-click, Print Advertising, Direct Mail, Online Ads, and More What’s the best way to reach qualified prospects? Does print advertising still work? How should you allocate your advertising budget? Will a new message or different design boost response? We’ve crafted ads for all types of media, and know how to maximize response from each. Our […]
Email Marketing
Newsletters and Promotions How do you break through the mountains of email in your subscribers’ inboxes? Maximize your open rate? Retain and engage your subscribers? Grow your list? Determine the optimum email frequency and execute it faithfully? The low cost of email marketing remains both a blessing and a curse. While it’s a remarkably affordable […]
An Easy Way to Foster Word of Mouth
According to Forrester Research, word of mouth tops search engines and all forms of advertising as the single biggest way that consumers learn about new products. How can you harness that fact to work for you? (Click on the headline for more…)
Educate Your Facebook Fans on This New Feature Now
If you use Facebook actively for your business, you’re undoubtedly aware that only a tiny percentage of your posts appear in your fans’ news feeds. Facebook recently introduced a new option that gives users more control over what they see in their news feeds. To keep in front of your fans, you need to start educating them about this feature. (Click on the headline for more…)
Test Your Assumptions … Especially the Fear-Based Ones
All too often, good ideas never get off the ground because of needless fears. Businesses that forge ahead despite the fear are often pleasantly surprised. Take, for instance… (Click on the headline for more.)
