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How Do Your Website Priorities Compare?

It’s becoming easier and easier for smaller companies to find online service providers that fit their budget. As that happens, website priorities shift. A recent study by Forrester Research and Shop.org reported that online retailers with sales under $10 million ranked the following as top website priorities for 2009:

Site search/browse results: 84%
Checkout process redesign: 75%
Improved content on product detail pages: 70%
Home page: 48%
Redesigned  help section/FAQs: 28%

If your site search and shopping cart are costing you sales, it may be time to consider some important website modifications.

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Filed Under: Blog Posts, Goals, Website design

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Contact

Val Gosset
Evergreen Marketing
60 Treeland Road
Shelton, CT 06484
Phone: 203-513-8911
Val@GrowWithEvergreen.com

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