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A Great Example of a Customer Review System

If you don’t already allow – or rather, invite — customer reviews on your web site, drop everything and get to work. Reviews are arguably the single easiest means of significantly boosting your conversion rate. I’ve heard one garden company owner call them “transformative” and I couldn’t agree more.

While you’re at it, there are a number of ways to beef up a review system to make it even more useful. For a terrific example, take a look… (Click headline for more…)

How to Handle Negative Customer Reviews

Our last blog post discussed the positive side of negative product reviews. Not only can negative reviews provide valuable feedback, but your response can have a beneficial effect on your business. Here are a few pointers:

The Positive Side of Negative Product Reviews

Nearly every company that adds customer product reviews to their web site discovers that reviews revolutionize their business by dramatically boosting conversions and reducing refunds.

Companies that have not yet added a product review feature often cite fear of poor reviews as a concern. If that includes you, stop worrying and get moving. Here’s why: (click on headline for more…)

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Val Gosset
Evergreen Marketing
60 Treeland Road
Shelton, CT 06484
Phone: 203-513-8911
Val@GrowWithEvergreen.com

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