Ever wonder what’s involved with advertising on Facebook? Here you go, in five easy steps: (Click on the headline for more…)
Our Designer’s Favorite Image Source
There are loads of sources for clip and and other images, but many of them are pretty limited and/or amateurish. Our designer reports that her hands down favorite source, based on both quality and quantity, is ClipArt.com. In addition to clip art, they offer photos, illustrations, fonts, web graphics and sounds. And what’s more, it’s all royalty-free. With 10 million files to choose from, they’re likely to have what you’re looking for.
Try These Email Subject Line Tests
Aside from your email “from” address, which remains a constant, the subject line is the only other variable that determines whether your email gets opened or trashed. Consequently, testing subject lines can yield big results. Here are a few variables to consider testing: (Click on the headline for more…)
Free DIY Banner Ad Tool
For online advertisers looking for a free, easy resource for creating online banner ads, check out AdReady. (Click on the headline for more…)
Should You Capitalize Your Email Subject Line?
I’ve never heard any discussion of this subject, or seen any test results, but I suspect that whether an email subject line is upper and lower case may have an influence on results. (Click on the headline for more…)
