I’m on a high from the sprint distance triathlon I just completed, my first ever. During one of my workouts before the tri, I realized how many parallels there are between running a business and successfully completing a tri. For instance: (Click on the headline for more…)
Keeping Your Emails Out of the Spam Filter
Incorrect spam filter classification can affect your email open and click-through rates significantly – some reports say by as much as 20%. To minimize such problems, here are a few steps you can take: (Click on the headline for more…)
A Case Study in Dealing With a Bad Economy
In an interesting juxtaposition, I talked to the owners of two competing companies just a couple days apart. (Click on the headline for more…)
How to Establish Internet Marketing Priorities
When allocating web-related expenses, many companies have difficulty prioritizing the best use of their funds. Here’s my approach: (Click on the headline for more…)
See You at the Independent Garden Center Show?
The Independent Garden Center Show (Chicago, Aug. 18 – Aug. 20) is less than two weeks away. Thanks to the overwhelming popularity of this new show, it’s been expanded to include more than 900 vendors of unusual, high-quality products for the independent gardening merchant.
I’ll be there on Tuesday, August 18 and Wednesday, August 19. Please let me know if you plan to attend. I’d love to meet!
