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A Surprise in Recent Consumer Gardening Trends

Ball Horticulture’s recent study of consumer trends in gardening has been getting a fair amount of publicity lately. Of the 20 trends cited, one in particular took me by surprise:

According to the report, more than half of all vegetable “gardens” are actually in pots or containers.

While a rise in container gardening is no surprise, the 50% figure was much larger than I would have guessed.

Does the number jive with your experience?

Given the container gardening trend, you may want to market containers more heavily, and educate your customers about how to grow vegetables successfully in containers.

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Filed Under: Blog Posts, Garden industry trends Tagged With: Ball Horticulture survey

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Val Gosset
Evergreen Marketing
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Phone: 203-513-8911
Val@GrowWithEvergreen.com

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