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A Promotional Suggestion, Compliments of the Dutch Post Office

Today’s post is promotional suggestion sparked by, of all things, the Dutch post office. Let me explain.

While trolling around Stumble Upon — the social networking website that helps visitors with common interests share their favorite sites – I typed in “gardening.” The first result that appeared read New Seeded Dutch Stamps bloom into living plants.

I remember buying a few seed-impregnated, plantable note cards when I first saw them a number of year ago. I haven’t seen much of them since. But if the Dutch Post Office can use them for promotional purposes, why can’t we?

Try a “thank you for your order” note on a seed-impregnated card included with outgoing orders. Or offer to gift wrap in plantable wrapping paper. Or simply include the seed-impregnated cards or other paper products in your catalog. I’ll bet your customers will be charmed by them.

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Filed Under: Blog Posts, Marketing Strategy Tagged With: promotions

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Val Gosset
Evergreen Marketing
60 Treeland Road
Shelton, CT 06484
Phone: 203-513-8911
Val@GrowWithEvergreen.com

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