If you’re befuddled by terms like RSS feeds, podcasts, Twitter and wikis, do I have a resource for you! For ultra-simple, ultra-low tech, fun (yes, fun!) explanations, take a look at Common Craft (www.commoncraft.com). Each term is described in a 3– or 4-minute video using what the creators call “paperworks” (think paper dolls) so simple that a 5-year-old could follow them.
Don’t let the simplicity of the explanations fool you. Making complex ideas easy to understand quickly is no easy task, and Common Craft’s client list – ranging from the March of Dimes to Google – is a testament to their abilities.
Have a look. Not only will you learn something about “social media” jargon, but you may also sharpen your own explanation skills…and have a chuckle while you’re at it.
